web 2.0 vs web 3.0
The three “great” WWW, which stands for World Wide Web. And is connected by websites that are accessed over the network. However, this prefix can also be added to the numbers. This is the Web 1.0 that has been forgotten. And Web 2.0, is currently the topic of most people’s conversations due to its preeminent role in the industry. And, of course, there is Web 3.0, which has only been around for a very short period of time. But has already achieved widespread adoption in specific communities while only slowly but surely displacing its predecessor. Web 2.0 vs Web 3.0, as well as the distinctions between the two, let’s take care of all these different ideas so that we can finally put an end to the unpredictability! What are the key distinctions between the Web 2.0, and Web 3.0 versions?
The way in which users interact with and within the Internet is largely determined by the evolutionary services known as 2, and 3.0. Everything began with a communication flow in only one direction, from the network to the users. It led to decentralised means for storing and transferring data, which have led to a route that is thorny, much the same way as silent movies gave way to augmented reality movies. In the evolution of the internet, each step had a purpose, was important in its own right, and was optimal in terms of convenience at the time it was implemented.
What exactly is Web 2.0?
Web 2.0 refers to the second generation of services that are interoperable over the internet. Whereas in the past the user could just see the material, they now have the ability to create their own content and trade it with other users of the site (user-generated content). Because of this, the foundation for the commercialization of the internet was established: entire fields of endeavour were forced to be digitised en masse or face the possibility of extinction. That is, the retail sector, banking, advertising, the media, and the entertainment industry…
In addition to this, it served as the foundation for the development of social networks as venues for online communication. This may encompass any activity, from written blogs to audio podcasts, from RSS to standard tags that enable you to locate information more quickly depending on your preferences. Apple, Amazon, Google, and the other companies that make up the FAANG together serve as prime instances of Web 2.0.
Characteristics of Web 2.0
1. Access to websites and web content through mobile devices, tablets, televisions, game consoles, and even kettles that are connected to the internet
2. Content that is dynamic, as opposed to the static first-generation web pages, and is formatted to operate in CTA mode.
3. Participation of users in the production of content, entails not only the dissemination of user-generated material in the form of comments and shares but also the production of user-generated articles and films.
4. There is a special “intermediary” that is involved in the process of data transmission, which is a controlling platform.
5. The creation of an application programming interface (API) to facilitate communication between several applications
What exactly is Web 3.0?
The third generation of Internet services is known as Web 3.0, and its primary goals are to decentralise processes and do away with any middlemen that are attempting to exert control over everyone and everything. In addition, in order to solve the trust problems that were caused by Web 2.0, Web 3.0 makes use of encryption and technology known as distributed ledgers. However, the decentralised Web 3.0 isn’t only about security; it’s also about making interactions more productive through the use of artificial intelligence.
This new motion is frequently referred to as the “Web 2.0 killer,” although calling it such so soon after its introduction is obviously premature. Despite this, it is certain that the introduction of this technology will result in the modification of a great deal of currently practised activities.
Even if not everything is going to be perfect with Web 3.0, the loss of control will make it hard to combat bad phenomena such as cybercrime, incitement to hatred, and disinformation, which are already becoming increasingly difficult to deal with. To say nothing of the laws, because it is not quite obvious which country’s legal authorities would need to be involved in conflicts, it is not clear whether or not laws even need to be mentioned. In addition, the scalability of transactions in Web 3.0 is not nearly as substantial as it should be, which greatly slows down the processing.
The characteristics of Web 3.0
1. The use of artificial intelligence, which determines which informational choices are the most relevant (search engines are actively engaged in it, reducing the role of organic search results)
2. The Semantic Web, or another alternative that enables robots to have a more natural conversation with people by comprehending and decoding the meaning of human language.
3. The use of graphics and pictures in the third dimension
• A new degree of security and privacy through decentralisation (blockchain); — freedom from censorship and monitoring owing to the absence of a control centre; — distributed ledger; and — decentralised financing (Defi)
Both Web 2.0 and Web 3.0 are consistent technologies that have the same foundation; nevertheless, the method by which they handle their respective challenges is distinct. The primary distinction between Web 2.0 and Web 3.0 may be summed up in the fact that Web 2.0 is primarily concerned with the reading and writing of content, whereas Web 3.0 is, at its core (Semantic Web). The latter, on the other hand, is even more advanced than it was in the past, utilising technology to facilitate information interchange between users of the internet while also enhancing online safety.
Content presentation principle
To put it another way, the primary objective of Web 2.0 was to bring people together. In relation to the data in which they were interested. Web 3.0, on the other hand, integrates this data in meaning while also improving confidence. In information by virtue of its infamous decentralisation. Therefore, the communities that were organically formed due to Web 2.0 will disintegrate. As a result of Web 3.0’s efforts to customise information, increase possibilities and rights, and so on. This gives rise to the next point of differentiation.
The Ownership of Content Principle
With the introduction of Web 2.0, the network itself gained responsibility for the storage of information. This resulted in special challenges with access as well as worries for the safety and confidentiality of online data. The flexibility of data sharing, which may now exist at multiple sites simultaneously, was the key to solving this challenge, which was overcome by Web 3.0. Despite this, Web 2.0 transmissions are still much quicker than Web 3.0 ones.
Computers employ HTTP in the form of specific web addresses in Web 2.0. In order to locate information that is kept in a single, centralised place, most of the time on a single server. On the other hand, in Web 3.0, information will be located depending on its content; hence, it can be kept in numerous places at the same time and will be decentralised; this is not in the interests of the internet giants.
The degree of centralization/decentralization of the network is in the range; no network is entirely controllable or completely independent.
Various sorts of applications
Podcasts, blogs, and video hosting websites are examples of Web 2.0 applications. In general, any type of information fits the description of self-production of content and user communication. These will be decentralised apps (dApps) that are driven by AI and ML for Web 3.0. Examples of these include multi-user virtual worlds, 3D portals, and integrated games.
User acquisition paths
Both interactive advertising and behavioural advertising are compatible with Web 2.0, however, only interactive advertising is compatible with Web 2.0. In the first scenario, there is some moderation since there is a governing body present. However in the second scenario, it is impossible to achieve moderation.